Your present and past customers.
This is the new marketing paradigm. The focus of advertising and marketing has changed from blasting billboard messages out to the masses to the targeting of a more defined customer; one with a much higher probability of retention and closing.
Since your past and present customers hold the key to new customer acquisition, how are you capturing them? How are you courting them? Did they buy something…pay for it…and then walk out the door, never to be heard from again? That was your next ten to a hundred sales you just let get away.
Customer Relations Management or CRM software PROPERLY written to integrate with your messaging, invoicing, inventory, communication, and bookkeeping, streamlines the entire business experience and is a PROVEN method of customer retention and acquisition.
How do I get started? Contact Us.
Best wishes, Connie
Connie Galligan is Founder and Lead Developer of RedHorse CRM. During two decades of consulting and software development in the industry, she has created custom tools, modifications and stand-alone systems to answer the needs of the clients and dealers she knows so well.